If you’re in the market for a new or updated website, you’re probably seeing lots of different options that are available for website design and development. From Wix to Weebly to Shopify and Squarespace, there are so many products out there.
At Bellaworks, we build websites exclusively on WordPress. Our small but mighty team both designs and develops websites in-house, giving us full control of the process and the results. We’ve built websites for small and large companies in a wide variety of industries. No two websites are ever the same.
Here are some of the reasons why WordPress is our platform of choice and what advantages it has for you as a consumer.
Almost one-third of all websites are built on WordPress. It’s the most widely known and supported website content management system (CMS). WordPress is an exceedingly flexible platform that can serve a wide variety of websites.
One key advantage to business owners is that WordPress websites are very portable. Many industry professionals know WordPress and will be able to work on your website. It’s like having a car that most mechanics can work on versus a rare import that no one can find parts for or fix.
Easy to Update
As far as websites are concerned, WordPress sites have very user-friendly back-end dashboards. With training, even people with little tech experience can quickly learn to make updates to a WordPress site.
It’s important to keep your website updated with current information and fresh content, and the ease of doing so is obviously crucial. Our Bellaworks clients appreciate the ability to login and make changes to copywriting, add blog posts, or switch out photos as the need arises. Some of our clients prefer to have us make updates by initiating a work order.
WordPress is compatible with a wide range of plugins and other software that can be very helpful in extending the functionality of your website. Plugins are individual pieces of software that can be downloaded and added to your website. You can think of them like apps that you add to your phone. Plugins can help increase speed, security, and SEO, and they can capture leads and so much more. There are both free and paid options available.
Websites can and should do more than just provide information about your company. They can provide tools that help you work more efficiently and effectively, and plugins are a way of adding these tools.
Search Engine Optimization (SEO)
WordPress is widely regarded as one of the best platforms to use in order to build SEO with the search engines. It has countless tools and options you can use to help you format your copy and photos to help build SEO.
One of these tools is a free plugin called YoastSEO. Yoast can help you optimize your website’s content in order to connect with the search engines. For example, you can customize page URLs with user-friendly keywords for which you want your website to be found. You can optimize the size of photos so your pages load quickly and add alt text with words and phrases that can be found in searches. It can help you format your pages with headlines and subheadings that help the search engines understand information on your website.
If SEO is important, WordPress is an excellent choice for your website.
Our WordPress websites are self-hosted, meaning that you choose your own hosting provider. You own your WordPress files and have full control of them through your login credentials. You can select the hosting provider that has the right combination of speed, service, security, and price for your website.
WordPress allows you options with hosting, just like it does with so many other areas of website ownership. When you host with Bellaworks, you are backed by the Bellaworks team and you can have live support 24/7 from a team of hosting experts.
Our team of experts at Bellaworks uses our knowledge and experience to create WordPress websites for all kinds of companies in all kinds of industries. It allows us full flexibility with design and development and our clients enjoy full flexibility with website service and support.
Reach out to our team, and let’s get started on a new website for you.
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Download Our Free Guide - "Content That Connects"
A fresh look at content should be the starting point for anyone beginning a website project - whether it be a website refresh or a new site.
Download "Content That Connects," and you'll receive a full guide to getting started with your website project by looking at your content. You'll learn how to talk about your business, your services, and your value. All of this will help you think through the strategy behind your website.